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Critical Success Factors in Midst of Turbulent TimesWritten by Judy | 10-01-08
We looked at what our experience -- 20 years in marketing -- has proven to work. Read More A Different World is PossibleWritten by Judy | 09-18-08
We were able to film many different people speaking his words, and the impact of that still sends chills up my spine. Read More Communications with a 'We Perspective'Written by Judy | 08-18-08
We rarely go beyond the 'us and them' definitions and consider communications from the "we perspective". Read More The Right Way to Rent or Buy an Email ListWritten by margrit | 02-07-08
Advice from a reputable email marketing service company on how to access and use email lists. (There really are a few ways that work and are acceptable.) Read More Marketing & PR: Tied to Management StyleWritten by margrit | 08-15-07
There is another type of corporate leadership, which is showing itself to be very compatible with the web 2.0 world, and the new marketing model of 2-way communication with customers. Read More Website Development – Not the Realm of IT, nor DesignWritten by margrit | 08-10-07
In the beginning, the internet was all about computer technology. Read More Talking back to the mediaWritten by Judy | 08-09-07
Google News site in the U.S. allows any person mentioned in a news story that's linked on that site to submit a written response. Read More Using a Fake Online ID to Boost Your Company Image?Written by margrit | 07-19-07
With all the great ways to promote your company online, using a fake moniker is not one of them. Read More Is Buying an Email Address List for Legitimate Marketers?Written by margrit | 07-05-07 | 1 comment
We got an email today pitching California State Business Lists, including "verified opt-in email address" [sic]. Would this be a good offer to follow up on? And, what are legitimate ways of developing an email list that doesn’t add to the spam inbox? Read More Good website advice from WSJWritten by Judy | 06-12-07
Good websites are about knowing your customer... Read More |
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