Smith Asbury Blog: Social Media

Marketing & PR: Tied to Management Style

margrit — Wed, 15 Aug 2007 10:45:57 -0600

Teaser

There is another type of corporate leadership, which is showing itself to be very compatible with the web 2.0 world, and the new marketing model of 2-way communication with customers.

Talking back to the media

Judy — Thu, 09 Aug 2007 11:43:43 -0600

Teaser

Google News site in the U.S. allows any person mentioned in a news story that's linked on that site to submit a written response.

Using a Fake Online ID to Boost Your Company Image?

margrit — Thu, 19 Jul 2007 11:27:25 -0600

Teaser

With all the great ways to promote your company online, using a fake moniker is not one of them.

The power of individuals through Internet 2.0

Judy — Mon, 21 May 2007 16:09:26 -0600

Teaser

Two articles illustrate the power of web 2.0 Internet communications and the marketing implications.

Marketing in a Web 2.0 World -- It’s Still About Stories and Conversation, Just More So

Judy — Mon, 21 May 2007 15:43:44 -0600

Teaser

There has been a lot of hyperbole about web. 2.0...But the basics still remain: marketing is about telling your story and managing the conversation